Our most popular course by far, covering everything you need to know to follow your career dream of becoming a personal stylist. You will learn through highly beneficial practical assignments throughout your training and receive materials, styling visuals and client questionnaires to form the backbone of your business – an absolute must for any budding personal stylists!

1An introduction to personal styling
The importance of personal style and image
History of the industry
2Fashion studies
Fashion adoption trends, cycles and trend reporting
History of 20th century fashion
3Consulting with clients
The initial consult – assessing your client’s needs
Client profiling –style, lifestyle, colouring, shape
Understanding self-esteem and body image
Corporate clients - presentations and public speaking
4Personal style
What is personal style?
The 6 different style types
Identifying your clients personal style
Balancing fashion fads, trends and classics
5Colour analysis
History of colour coding
Identifying your clients undertone
Personal colouring in individuals - harmony and contrast
Colour combining
Psychology of colour
Make up colour choice
6Body shape analysis
Shape, proportion, scale and bone structure
Identifying male and female body shapes
The art of camouflage
Dressing the fuller figure
Grooming basics
7Wardrobe assessments
Conducting a wardrobe session
Culling, organizing, storage solutions and planning
The core wardrobe - capsules
Face shapes – eyewear, hairstyles and jewellery
Dress codes and occasion dressing
Dressing for your age
8Clothing styles
Garment fabrics, care, quality & fit
Alterations and repairs
A good foundation – bra fitting
9Personal shopping
Creating shopping lists
Shopping budgets and reconciling expenses
Shopping trips with your client
Building relationships with stores, returns and appros
10Business studies
Planning, structuring and marketing your business
Social media and your online presence
Growing and maintaining your business
Personal branding
Personal Styling Image2


  • 100% distance learning, no attendance
  • Career starter/booster
  • Start immediately
  • 12 months to complete
  • Exclusive content
  • Certificate level
  • Payment options available
  • Includes training kit

This course is also available as a   6-day in-studio masterclass option



  • Comprehensive training manual
  • Consulting booklets and laminates
  • Client questionnaires and consulting notes
  • Colour analysis kit – fabric drapes, colour cards and colour combining booklet
  • Fashion styles glossary
  • Measuring kit with international sizing chart
  • Recommended reading list
  • E-copy of the highly acclaimed, FabJob Guide to Become an Image Consultant
  • AFS certification
  • AFS accreditation logo
  • Ongoing career mentorship


R6 500