Are you considering joining the world of fashion styling but want to know more about it first? Well, you’ve come to the right place. See our pro-tips on how to become a successful stylist in the fashion world here.
What is Fashion Styling
Fashion stylists, also known as wardrobe stylists or celebrity stylists, craft and coordinate garments and accessories in order to provide the perfect ensemble for their client. This sought-after job is more than merely picking out a pretty outfit, a true stylist needs to stay ahead of the up-and-coming fashion trends, should be able to fashion forecast for each season, and knows that fashion is an art and need to be treated as such.
The day-to-day work can be extremely fast-paced and exciting. These daily duties may include meetings before each job, planning and souring garments, often attending fashion shows and showrooms, and more!
How to Start
Build A Fashion Lookbook
A lookbook is a collection of photos that showcase your work as a stylist. The purpose of this is to show off your styling abilities. You can plan and curate your lookbook to suit your style and skillset and attract the kind of clientele you want to work with.
Keep An Eye Out On The Fashion World
It is important to keep afloat with the latest and greatest in the fashion world. The best way to do so is by regularly attending fashion shows, keep up with the latest trends through social media and study different celebrities and their signature looks.
Knowing your client is a key component to your styling success and the foundation in understanding the fashion business. This is especially relevant if you’re interested in celebrity styling, for example, what works for Bonang Matheba might not work for Zoe Brown. Your clientele needs to feel happy and comfortable in the finished ensemble, and understanding your client’s history and tastes can help you achieve this goal.
Do your research!
Like any other career, doing your research is of utmost importance. Many popular celebrity fashion stylists recommend doing daily dives online to see what’s hot and what’s not right now.
Yes, that’s right – regular research. Successful fashion stylists spend a lot of time online, between researching contemporary looks, fashion trends, fabric technology and even the latest in manufacturing. The more you understand, the better.
Because a stylist’s work is so dynamic and demanding, things often go wrong on projects – maybe an item doesn’t fit the model or an ensemble clashes with the backdrop. Planning beforehand and anticipating hiccups is important, and any good stylist stays organised and works well in advance.
Hard work and Hustle
Fashion styling isn’t always as glamorous as you’d think. If you’re interested in celebrity styling, your day could include anything from running around town preparing for red carpet events, to working on press tours and magazine shoots, to hauling bags of local celeb’s clothes and accessories.
Our pro tip is to be prepared to hustle for your honey, wear comfortable (and stylish) shoes and always expect the unexpected.
But First . . . Get a Qualification
Having a styling qualification behind your name not only adds to your arsenal of skills but also helps you make connections, score internships and ultimately get hired!
As a fashion styling student, you’ll learn about the principles of design, runway styling, how to conduct client meetings and even how to find styling work. This is ultimately a deep dive that will help you become a successful fashion stylist.
A course in fashion styling opens the opportunity to work for or collaborate with fashion brands, fashion magazine, creative boutiques, model agencies, shopping centres, events management companies, retail stores, advertising agencies, celebrities and other parts of the fashion world.
The world is your oyster! Ignite new aesthetics and create your own personal vision – start your journey in fashion styling with AFS today! We offer fashion styling, personal styling and many other courses that will boost your fashion career.